We provide a 360° communication plan based on thorough
market research. The research findings are used for market prioritization,
to identify strategic value consumer, brand positioning and brand
strategy development.
We also have a proprietary database of about 2 million South Asian
consumers.
We focus on the overall business problem and come up with media independent ideas. Our creative team is dedicated to providing unique & innovative thoughts for each problem.
Our media team uses the most popular media tools for budget allocation and competitive analysis helping the client get value on every dollar spent.
This helps the brands reach the consumer on a personal level. Our capabilities to adapt and provide in-language solutions helps one maximize the effectiveness of the medium.
South Asians are one of the most connected ethnic groups across the world and the consumer is pretty tech-savvy too.Through our interactive capabilities like online advertisements, viral e-mails etc we help brands add an edge to their integrated marketing efforts
PR has gained a lot of importance over the years. With our strong media relations, we help our brands get maximum visibility and deliver a clear brand message to the community and the media.